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Leland Originals
Deliverables &
Brand identity
Web design
Graphic design
Art direction
// We aren’t going to be like other agencies. We aren’t going to represent composers in the same way as other agencies. We don’t want to look anything like other composer agencies – but we’ve no idea what that would look like //
A new venture for music supervisors Leland Music, Leland Originals represents composers for commercial projects.

Inspired by the neurological phenomena of synaesthesia, whereby people experience sounds as colours, the vibrant palette both visually unites and distinguishes the composers.

A short video portrait gives an insight to how each composer works, together with a carefully considered play-list of commissioned and non-commissioned work.

The distinct identity for Leland Originals was designed to have a direct visual connection to the Leland Music brand.